REPORT TO COUNCIL
SUBJECT
Title
Action to Authorize the City Manager to Execute Amendments to Agreements with Moveable, Inc. and TRAFFIK, LLC for Event Planning and Production Services, to Increase the Not-to-Exceed Compensation for Moveable, Inc. by $200,000 for a Total Not-to-Exceed Compensation of $550,000 and Increase the Not-to-Exceed Compensation for TRAFFIK, LLC by $100,000 for a Total Not-to-Exceed Compensation of $350,000
Report
BACKGROUND
In January 2025, in preparation for the City of Santa Clara (City) hosting both Super Bowl LX and six F?d?ration Internationale de Football Association (FIFA) World Cup matches in 2026 (collectively, the "2026 Major Events"), the City transitioned the Economic Development and Communications Committee into a temporary ad hoc Economic Development and Marketing Committee (Committee). The Committee's purpose is to advance economic development, marketing, and community engagement initiatives associated with the 2026 Major Events.
The Committee began campaign planning and community engagement activities in April 2025, resulting in the launch of the City's official "Where the Mission Meets the Moment" campaign (WTMMTM Campaign) in October 2025. At that time, the City Council (Council) also allocated $1,000,000 to support campaign-related events and activations, including a Community Stadium Event, STEM Bowl, Night Markets & Festivals, and FIFA Watch Parties.
Following a competitive Request For Proposals process, and pursuant to City Code Section 2.105.300(a), the City Manager executed agreements for as-needed event planning and production services with Moveable, Inc (Moveable) Walk Talkin International LLC (Walk Talkin) and TRAFFIK LLC (TRAFFIK). Each agreement authorized a maximum compensation of $250,000 and includes an initial one-year term through March 1, 2027, with options to renew for up to four (4) additional one-year terms
On May 26, 2026 (RTC# 26-383), the City Council amended the contract to increase t...
Click here for full text